Most key shops show one price on the product card and a different one at checkout, once payment fees and VAT are bolted on. We do the opposite.
Every price you see already includes VAT for your country and any payment processing cost. We compute it up front from the net supplier price, add the correct VAT rate for your location, and show you the final number. Nothing changes when you click buy.
This is also why the same game can show a slightly different price across countries — VAT rates differ across the EU, and we reflect that honestly rather than hiding it.